Micro: Redefining The Executive Conference
In the picturesque Park City Mountains, we had the privilege of crafting Arist's inaugural in-person annual conference for C-Suite Executives, 'Micro.'
This event seamlessly melded conventional conference elements, such as panels, keynotes, and cutting-edge workshops, with our innovative approach to shatter the confines of tradition.
Event
Micro 2022
Location
Park City, Utah
“High caliber attendees. Content was top notch. Every detail was thought of.
All in all, one of the best conferences I have been to in my career.”
The Details
We went beyond the ordinary to deliver an elevated experience, recognizing the importance of rest and outdoor activities in fostering authentic connections.
Attendees were invited to explore the natural beauty of Park City through invigorating hikes, immerse themselves in the art of organic farming, and unleash their creativity with outdoor canvas painting.
Evenings were equally captivating with rooftop happy hours, farm-to-table dinners, live music by David Ramirez, bonfires, and more.
“I truly loved how diverse the group was. It was inspiring to be with such smart people and explore different perspectives and thoughts.”
The Results
The results of this approach spoke volumes: a tightly-knit, in-person community emerged, generating not only increased brand awareness but also client upsells and more. Notably, we achieved an outstanding Net Promoter Score (NPS) of 100, a testament to the event's resounding success.
This remarkable achievement paved the way for the expansion of a scalable events program for Arist, that conquered major cities in the US and UK throughout 2023.